How To Turn A Swimming Pool into a Lucrative Rental Opportunity
Swimming Pool into a Lucrative Rental
A backyard Swimming Pool into a Lucrative Rental is a lot more than just a place to cool off on a hot day.
As more people seek out rental properties that offer something special, having a pool in your backyard can really help set your listing apart and even become a lucrative feature.
So if you’ve been wondering how to turn your pool into a standout feature that not only enhances your property but also boosts your bottom line, read on for all the tips and tricks you need to get started!
How to Assess the Potential of Your Backyard Swimming Pool
Not every pool is ready to be a rental superstar, but with a few tweaks, yours might be:
Check the Pool’s Condition and Features
First thing’s first: how’s your pool looking these days? A pool that’s clean, clear, and in good shape is going to attract renters way more than one that’s showing its age. Walk around and check for any cracks, leaks, or areas where the paint or lining might be wearing thin. Make sure all the equipment, like pumps, filters, and heaters, are working properly.
If you’ve got extras like a slide, diving board, or some cool underwater lighting, check that those are in tip-top shape too. The idea is to make sure everything is safe, sound, and ready for guests to enjoy.
Think about if you were renting the property and if the pool looks appealing to you. Anything that doesn’t will need to be fixed.
Take a Look at the Pool Area and Amenities
Next up, take a look at the space around your pool. Is it a place where people will want to hang out, or does it need a little love? If you haven’t already, be sure to add some comfy seating options (such as loungers for sunbathing or chairs for chilling) and maybe a table or two for snacks and drinks.
Shade is also a big deal. If you don’t already have some, consider adding umbrellas, a pergola, or even a few big shade trees.
Research Local Market Demand
It’s also a good idea to do a little market research. Look at rental listings in your area and see how properties with pools are performing compared to those without, and pay close attention to any features or amenities that these other rental properties have as well.
This is the best thing you can do to get inspiration for added features or amenities to your pool, as well as to think about what you can add to your pool that your competitors don’t have.
Swimming Pool into a Lucrative Rental
If you’re looking to turn your pool into a major draw for renters, it’s all about creating a space that feels inviting and a little bit special. A few smart upgrades and thoughtful touches can make all the difference:
Be Really Creative About Upgrading the Pool Features
Think really carefully about the features you can add that will make your pool stand out.
A heated pool can be a huge plus, especially if you’re in an area where the weather isn’t always warm. It extends the swimming season and makes your property more attractive year-round.
Lighting is another creative idea. You can install some underwater lights or LED color-changing lights, which will create a fun and inviting atmosphere, especially for evening swims.
If you want to go the extra mile, consider adding a waterfall or fountain. It’s not only visually appealing but also adds that calming sound of flowing water to elevate the ambiance.
Enhance the Surrounding Area
The space around your pool is just as important as the pool itself. Like we mentioned above, start with seating in the comfortable loungers, chairs, and maybe even a hammock can turn your pool area into a true relaxation zone. Shade is a must-have as well.
But you also need to think beyond comfortable seating and shade. What does the surrounding landscape look like? Think about adding some lush greenery, colorful flowers, or even tropical plants to give your space a resort-like feel. This can create a more private and secluded atmosphere, and make guests feel like they’re in their own personal oasis.
Add a Small Kitchen/Cooking Area
Another good idea is to add a small poolside bar area or even a small outdoor kitchen where guests can whip up drinks and snacks. A simple BBQ grill and some tables for preparing food is all you’ll really need. Alternatively (or additionally), you could have a nearby firepit where guests can gather and prepare food.
How To Market Your Pool To Attract Renters
Once you’ve upgraded your pool area and made it a standout feature, the next step is to let potential renters know about it!
Here’s the basic step-by-step process you’ll want to follow:
#1 – Take High-Quality Photos and Videos
First impressions matter, especially when it comes to online listings, and the number one way to make a great first impression on a listing is via photos and videos.
Take photos during different times of the day. Early morning light can make the pool look serene, while evening shots with the pool lights on can give it a magical glow.
Don’t just focus on the pool itself. Include photos that show the entire pool area, including seating, landscaping, and any special features like a waterfall or outdoor kitchen. Then create a short video where you enter the pool area and walk around it, so potential renters can more easily visualize what the experience will be like for them.
#2 – Create a Compelling Description
A compelling description will clearly outline what your guests can expect when they stay at your property. Highlight the unique features of your pool, such as if it’s heated, has underwater lighting, or a cooking area.
In the process you’ll want to describe the atmosphere, i.e. “Imagine relaxing poolside with a cold drink in hand, surrounded by lush greenery and the soothing sound of a nearby waterfall.”
#3 – Offer Pool-Specific Promotions and Packages
Creating special promotions or packages that focus on the pool can attract more guests as well, particularly during peak swimming seasons.
For instance, you could offer a “Summer Splash” deal, where guests booking during certain months receive a complimentary poolside BBQ kit or free pool toys for the kids. You could also create packages that combine pool access with other experiences, like a poolside yoga class or a private evening swim with drinks and snacks provided.
Don’t hesitate to be creative with what you can offer. Any fun ideas that can help set you apart from your local competitors will be worth considering.
Conclusion
The key to having a successful pool rental is in the details. Ensure the pool is well-maintained, has lots of comfortable amenities and luxuries, and is well-marked with stunning photos and a compelling description. This will all ensure that your backyard Swimming Pool into a Lucrative Rental becomes a valuable asset that effectively draws in renters.
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